Paper sheet



J Ry 3, 1934. L. B. KUHN PAPER SHEET Filed June 24, 1933 5+ W g O Q. H x

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ATTORNEY Patented July 3, 1934 UNITED STATES PATENT OFFICE 1 Claim.

My invention relates to sheet papers, such, for example, as that used instationery, menu cards and the like, and in particular it is directed toa sheet which facilitates the use of such paper for advertising matterwithout detracting from its appearance or usefulness.

Advertising matter is frequently printed on stationery but in generalsuch advertising matter detracts from the appearance of the stationeryand also from the usefulness thereof as it generally occupies a goodportion of the stationery. It is, however, desirable to utilizestationery for advertising purposes as many business houses writenumerous letters with which it is frequently desirable to distributeadvertising matter describing some specialty. Commonly, stickerscontaining the advertising matter are secured to the letter or, in thecase of public service companies, to the bills which are distributed.These stickers are annoying and detract from the dignity of thestationery or other similar sheet and the advertising matter, and it isan object of my invention to provide a paper sheet which may be used forbills, stationery, menu cards or the like and which may carryadvertising matter that is set off and does not detract from theappearance or usefulness of the sheet to which it is attached.

A paper sheet embodying my invention includes two portions, a bodyportion for the use for which the sheet is particularly adapted, such asthe writing, in the case of stationery; or the menu, in the case of amenu card, and an extended portion extending from an edge of the bodyportion. This extended portion is of less width than the sheet and isfoldable to a position within the perimeter, and against the bodyportion of the sheet along the line of juncture b tween the extendedportion and the body portion. The extended portion is adapted to carry40 the printed advertising matter. On the body portion of the sheetthere is a lip positioned to receive the free edge of the extendedportion and thus hold this. edge in contact with the body portion andthe entire extended portion within the perimeter of the body portion.

A specific form of my invention includes a sheet with an extendedportion having a shaped section constituting a substantial portion ofits outer edge. The extended portion is folded at the base of the shapedsection so that it has a free, folded edge. At a distance from the edgeof the body portion, to which the extended portion is attached, equal toslightly less than the distance between the edge of the body portion ofthe sheet and the free folded edge of the extended portion, there is alip on the body portion of the sheet. This lip receives the free, foldededge of the body portion and because of the shorter distance of the lipfrom the edge of the body portion than the folded, free edge of theextended portion, the extended 0 portion which folds in a direction tolie against the body portion is slightly bulged when the folded edge isreceived behind the lip. This bulge is directly behind the shapedsection of the extended portion and causes that portion to raise fromthe surface of the sheet when pressure on it is relieved, thus settingoff this shaped portion in relief. The shaped portion also forms a tabby which the extended portion may be withdrawn from behind the tongueand thus expose to View '70 the advertising matter printed on theunder-side of the extended portion connected with the shaped section.

A clearer understanding of my invention will be had from the followingparticular description of the embodiment thereof shown in theaccompanying drawing, in which:

Fig. 1 is a plan of a sheet embodying my invention as it would appear inuse;

Fig. 2 is a plan with the extended portion of the sheet withdrawn frombehind the lip; and

Fig. 3 is a section taken on the line 2--2 of Fig. 1.

While I have illustrated my invention as it H would be used inconnection with business stationery, it is of course obvious that theparticular use to which the sheet is put is of no importance and is notrestrictive in so far as my invention is concerned. The sheet shown inthe drawing includes a body portion 1 similar to the usual businessstationery. This body portion is for the communication which may bewritten thereon. A portion of less width than the body portion extendsfrom the upper or top edge of the body portion. This extended portion isintegral with the body portion 1 and is foldable along the line ofjuncture with the body portion, that is, along the upper edge of thebody portion.

As illustrated, the extended portion includes an outer shaped section 2aand a connecting section 2b extending from the base of the shapedsection to the edge of the body portion of the sheet. The shaped sectionis die-cut, in this instance it represents the lines of an automobile.The particular character of the shaped section will of course beharmonized with the advertising. At the base of this shaped section, theextended portion is folded as shown, dividing the extended portion intothe two sections mentioned. This folding of the shaped section at thebase thereof leaves a free, folded edge 20 on the extended portion.

A lip 1a is cut in the body portion of the sheet. The base of the cutforming this lip and consequently the base of the lip is positioned fromthe edge of the body portion, from which the extended portion isattached, a distance slightly less than the distance between the edge ofthe body portion and the free, folded edge of the extended portion, i.e. slightly less than the length of the connecting section of theextended portion. The free, folded edge of the extended portion isadapted to be received behind this lip. When so received the free,folded edge abuts against the base of the lip and causes the section 2bof the extended portion to bulge. When there is no pressure on the sheetthis section of the extended portion bulges and causes the shapedsection 2a of the extended portion to stand up from the plane of thepaper and it is set off in relief, making a very effectiveadvertisement.

The upstanding, shaped section also constitutes a tab by which theextended portion of the sheet can be withdrawn from behind the lip andunfolded, exposing on the under-side the printed advertising matter asillustrated in Fig. 2. Various flaps can of course be arranged on theextended portion of the sheet to provide additional area for advertisingmatter.

The extended section may be perforated along the fold and also along thejunction with the body portion as indicated by broken lines. Thus theadvertising matter may be readily detached from the body of the sheet.

It is obvious that various changes may be made by those skilled in theart in the details of the embodiment of my invention as illustrated inthe drawing and above particularly described within the principle andscope of my invention as expressed in the appended claim.

I claim:

A paper sheet comprisinga body portion for the particular use for whichthe paper is adapted and a portion of lesser width extending from oneedge of said body portion and foldable along the line of juncturebetween the extended portion and the body portion, said extended portionhaving a shaped section at the free edge thereof and being folded at thebase of the shaped section, and a lip on the body portion of the sheetpositioned from the edge thereof a distance equal to slightly less thanthe distance between the edge of the body portion and the folded freeedge of the extended portion, said lip being adapted to receive thefolded free edge of the extended portion.

LEE B. KUHN.

